It may be possible to generalise about drinkers based on their favourite tipple, the study found about wine drinkers.

Red wine drinkers are more likely to have a degree, be married. 50 percent of them are university graduates.

81 percent of red wine drinkers stay happy at work.

Rose wine drinkers are the kings and queens of social networking. 55 percent of them leave school by the age of 18.

85 percent of white wine drinkers who are single claim they are happy with being single.

White wine drinkers are home lovers and are content with their position on the career ladder. 43 percent of them have attended university.