Lakshmi Ajay Columns, Leading Columnist

Lakshmi Ajay The Indian Express Group

Lakshmi Ajay-

Parties hit with some ads, miss with some

Friday 14 December '12

BJP''s earliest venture was thappad ad on TV, showing common man slapping 'the Cong' for rising prices.

RSS is behind me, not BJP, says Keshubhai aide

Thursday 13 December '12

The region suffers from a water shortage, which Zadaphia calls the key issue

Hold on, please

Sunday 9 December '12

Phone operator Rakesh Pandya may not be the spokesperson, but he is definitely the voice of the party at the buzzing BJP headquarters in poll-bound Gujarat

He was fearless as a child, but he never looked back at his family: Narendra Modi brother Somabhai

Tuesday 4 December '12

Somabhai Modi, 67, retired govt officer, speaks about younger brother Narendra.

Narendra Modi''s hometown adds progress to heritage

Tuesday 4 December '12

Food processing unit, medical college, tourism infrastructure set up or in the works

Even as a child, he was fearless: Narendra Modi brother Somabhai

Tuesday 4 December '12

Somabhai Modi, 67, retired govt officer, speaks about younger brother Narendra

Modi''s hometown adds progress to heritage

Tuesday 4 December '12

Food processing unit, medical college, tourism infrastructure set up or in the works

Congress-BJP ad war hots up on social media

Saturday 1 December '12

Cong puts up photos used by BJP, which it claimed were 'fraudulently' misguiding people.

This election, new observers: foreign tourists

Tuesday 27 November '12

It's not for nothing that Gujaratis are known for their head for business.

'44% candidates did not furnish PAN card details in 2007 polls''

Monday 29 October '12

Almost half of leaders from all major parties in Gujarat who contested the Assembly polls in 2007 had failed to furnish their PAN card details, according to a report prepared by Association for Democ...

Tour operators sniff gold in 'election tourism''

Sunday 28 October '12

Claim on Facebook they 'work at'' Gujarat Tourism, minister, tourism department deny any knowledge.

Developers hit a 'new'' idea to hardsell projects

Sunday 28 October '12

So a 'New Prahladnagar'', with no civic amenities, is born a good 10 kms from upmarket Prahladnagar.

The Designthropist

Sunday 28 October '12

Gurjit Singh Matharoo is the youngest Indian architect to be made an international fellow of the Royal Institute of British Architects. What makes his designs unique?

Educationist Leena Sarabhai dies at 98

Friday 26 October '12

Educationlist Leena Sarabhai, who was the sister of Vikram Sarabhai, the founder of India''s space programme, passed away on Thursday. She was 98.

Poll panel watching, Cong, BJP take the cyber route

Friday 19 October '12

While CM Narendra Modi''s fanpage on Facebook has close to 9,28,780 likes and 9,88,519 followers on Twitter, state Congress president Arjun Modhwadia has 88,969 likes on his Facebook page and 6,200 fo...

Gujarat Assembly elections: Poll panel on toes, parties take the cyber route

Thursday 18 October '12

BJP, Congress increase their social media presence as elections inch closer.

Old city hub of garba costumes pays dear for October 3 rioting

Sunday 14 October '12

Recent violence in Karanj coupled with inflation and changing tastes spells doom for business there.

Dial for anti-gutkha campaign in Guj, end up as BJP volunteer

Sunday 7 October '12

On sending an SMS to this number, you get a thank-you response, purportedly from Modi himself.

BJP cries foul over EC writ for new bank a/c for candidates

Sunday 7 October '12

The state BJP has objected to the Election Commission''s directive that all candidates in the upcoming Assembly polls must open a seperate bank account and route their election expenses through it.

Dial for anti-gutkha campaign, and end up as BJP volunteer

Sunday 7 October '12

If you give a missed call on a toll-free number (0800090009) to show solidarity to the Gutkha Mukti Abhiyaan (campaign to free Gujarat from gutkha addiction), you can end up wishing Narendra Modi for ...

CEPT, Israeli university architecture students hand-make classrooms

Friday 5 October '12

Students of architecture from Jerusalem-based Bezalel University and CEPT University kicked off their joint 'spontaneous architecture'' workshop by building four classrooms for a government school at ...

Soon, daily phone alert for farmers

Thursday 27 September '12

Six voice calls to their cellphones daily will alert farmers in Ahmedabad district providing weather updates, market rates for crops and better farming practices, as per a project that the city admini...

MICA students spice up govt ads for district

Tuesday 18 September '12

Advertising brains at MICA recently put their classroom lessons to good use to come up with a "communication package" for Ahmedabad district administration.