The scheme offered by MUL's joint venture with the Country Wide Finance -- Maruti Countrywide -- is targeted at attracting middle-class salaried segment, company sources said. MUL, which accounts for a staggering 83 % share in the country's car market, is confident that 7-year long repayment scheme would give it a definite boost in the medium and small cities, sources said.

Under the scheme, Maruti Countrywide would finance upto 70 per cent of the cost of the car and accordingly a consumer would have to shell over only about Rs 2800 monthly for availing the maximum credit for the popular brand Maruti 800. Because of the longest repayment period of seven years offered by the company, the monthly instalment works out to be lowest as compared to the existing finance schemes offered by other finance companies,company sources claimed.