MUMBAI, APRIL 2: Bajaj Auto Ltd has recorded the highest ever sales in units at 14.23 lakh during 1998-99, representing a 6.7 per cent growth over previous year. The total unit sales exceeded the previous high of 14,22,849 units recorded in 1996-97.New products launched by the company - Bajaj Legend, Bajaj Bravo and Bajaj Kawasaki Caliber - have been very well received, the company chairman Rahul Bajaj said in a statement here today.
On the back of volume sales from the new products (Legend over 5,000, Bravo over 8,000 and Caliber over 22,000), over 1.58 lakh Bajaj vehicles were sold in March 1999 alone, he said.
The new products enabled the company record better than industry growth rates in the scooter segment and in Japanese motorcycle sub-segment. During the year, the company sold over two lakh Bajaj Kawasaki motorcycles recording a growth rate of over 45 per cent over last year as against industry growth rate of 30 per cent.
Copyright © 1999 Indian Express Newspapers (Bombay) Ltd.