With the launch of Apple iPads last week,IPS (in-plane switching) technology has emerged to be the most preferred technology which ensures wide-viewing angles and good color reproduction making the iPad not only the best device of its kind but a whole new kind of device. The IPS display used in the iPad is a 9.7-inch 1024-by-768 resolution LED-backlit LCD screen. The high-resolution,9.7-inch LED-backlit IPS display on iPad is remarkably crisp and vivid which makes it perfect for web browsing,watching movies,or viewing photos. With iPad,there is no up or down. Its designed to show off content in portrait or landscape orientation with every turn. IPS display technology gives the iPad an impressive wide viewing-angle of up to 178 degrees. So one can hold it almost any way one wants and still get a brilliant picture,with excellent color and contrast. According to Steve Jobs,Chief Executive Officer,Apple,IPS is the main hardware of the iPads that we have launched. IPS is a premium display technology. We have chosen IPS display technology for our new device as it gives the iPad an impressive wide viewing-angle as compared to other LCD technologies which tend to have narrower viewing angles,especially in the vertical direction. IPS spokesperson commented,IPS panels are preferred for their superior true color values,the most consistent image,a stable touch panel and a superior viewing angle. The superiority of IPS technology has been proven once again through the latest offering from Apple. A large,high-resolution LED-backlit IPS display and an incredibly responsive multi-touch screen,have made the Apple iPads popular amongst consumers. Apple prefers IPS technology as the panels have several advantages over conventional panels that use TN (twisted nemantic) and VA (vertical alignment) display technologies.
