Building PR

Since the new IG has taken charge of the UT Police, there has been a spree of advertisements which are appearing in the local newspapers. First, it was the ad announcing the new email address to reach the IG. Then, the announcement of the night helpline and the drunken driving drive by the police. The reason that there has been so much use of advertising is the new IGP's knowledge about PR. While on deputation in the enforcement wing of the Delhi police, he was the official spokesperson of the department. Now the PR of the UT Police has become so strong that e-mails are sent even at midnight.

Competition

In a bid to defame an organisation, there was a complaint made by a daily vernacular against another on Saturday. A reality show interview was sponsored by one of the dailies in the city. However, a competitor made a complaint to the police that the persons who are conducting the interviews are not genuine. This led to a confusion and the police began to look into it. After verification of facts, it was realised by the police officials that it was just a malicious act in order to defame the organisation which had sponsored the event.

Sporting Destination

When it comes to sport, Chandigarh is not too far away; be it cricket, hockey or football. Only a few months ago, Chandigarh football had hit headlines when former St Stephen's Football Academy trainee Gurpreet Singh Sandhu - who now plays for East Bengal FC - was called for trials by the English Premier League Club, Wigan Athletic. Now, Chandigarh football has got another boost as Sandesh Jhingan has attracted interest from China. Two League One Chinese clubs have show interest in the player who currently plays for United Sikkim FC. After the Bhutias and Chhetris, it is now to Sandhus and Jhingans who will script new chapter in Indian football in the foreign shores.

... contd.

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