D&G launches 'alcohol-free' perfume for babies

ANI : New York, Mon Jan 28 2013, 15:01 hrs

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Luxury brand 'Dolce and Gabbana' has released an alcohol-free fragrance, designed specially for babies.

The brand, which is hoping to corner the market for children and mothers, wants to redefine the fresh-smelling baby scent, the New York Daily News reported.

According to brand impresario Stefano Gabbana, the softness of baby skin, the freshness of baby breath, a mother's sweet hug, and the first smile were inspirations for the scent, which is meant to enhance the tot's natural smell.

Each 50-ml bottle of perfume will set mothers spend about 45 dollars.

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