Premium
This is an archive article published on September 2, 2011

Edward Zwick to direct Legendary East’s first project

Edward Zwick has signed on to direct Legendary East’s first project,The Great Wall,the company announced recently.

Edward Zwick has signed on to direct Legendary East’s first project,The Great Wall,the company announced recently. Marshall Herskovitz — Zwick’s producing and writing partner — will write the screenplay with the filmmaker. The movie is based on a story by Legendary Entertainment’s chairman and CEO,Thomas Tull and World War Z writer Max Brooks.

According to Legendary East,“The Great Wall reveals the legend behind a great mystery of our age: why this magnificent structure came to be.” In a written statement,Legendary Entertainment’s chief creative officer,Jon Jashni,said,“Our partnership with Ed and Marshall is indicative of the creative ambition and financial commitment we are bringing to Legendary East — not next year or next month,but today.” He said that the movie “exemplifies the type of globally appealing,commercial movie we intend to have Legendary East become known for.” Jashni,Tull,Zwick,Herskovitz and Charles Roven (The Dark Knight Rises,Man Of Steel) and Alex Gartner of Atlas Entertainment will produce the film.

Legendary East’s co-production partner,Huayi Brothers,will distribute the movie in China. Warner Bros.,where Legendary has a deal. Zwick is known for big,sweeping movies. He and Herskovitz wrote and produced The Last Samurai and Zwick directed Love And Other Drugs,Blood Diamond and Defiance. He and Herskovitz were nominated for an Academy Award for producing Traffic.

Legendary Entertainment launched Legendary East this past June to make movies for a worldwide audience. The company is based in Hong Kong and has Chinese management. Its goal is to develop and produce English language films that “tap into the powerful fandom demographic and draw on Legendary’s Chinese ties.” The idea is to make movies that have a worldwide audience and that are commercial viable in China. Recently Legendary also announced that it was getting $220 million in funding from Hong Kong’s Paul Y Engineering Group. Legendary East is one of a trio of companies that have recently launched initiatives to market movies to China.

Latest Comment
Post Comment
Read Comments
Advertisement
Advertisement
Advertisement
Advertisement