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This is an archive article published on March 18, 2011

Elkana Ezekiel appointed as Samsung CMO

In this role,Elkana will be heading the corporate marketing function for Samsung India as well as developing and executing corporate marketing strategies.

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Samsung India has appointed Elkana Ezekiel as its Chief Marketing Officer. In this role,Elkana will be heading the corporate marketing function for Samsung India as well as developing and executing corporate marketing strategies in order to support the company to achieve its targeted sales.

Elkana is an Economics Graduate and Post Graduate in Marketing from XLRI-Jamshedpur,having 23+ years of experience in FMCG sector. Following his appointment,Elkana Ezekiel stated,My mandate will be to take the Samsung brand to the next level in terms of consumer connect by fully leveraging its product strengths across different business verticals of the company.

Samsung,which achieved a sales turnover of US$3.5 billion in India is targeting sales growth of 40 per cent in the Indian market in the current year.

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