Therefore, in view of the shortage of infrastructure for processing of flowers, the floriculture department is only encouraging cultivation of traditional varieties as they need less processing facilities and have a shelf life of more than one day. The state agriculture department, under the technology mission, is also hoping to capitalise on the interest shown by farmers in this sector.

The government has chalked out other plans to give an impetus to floriculture. “In the coming years, a suitable budget would be earmarked for promoting and developing floriculture sector in the state and modern facilities would be in place to provide a single platform for the farmers to market the flowers, ” said the Director.

According to the Agricultural and Processed Food Products Export Development Authority (APEDA), which is responsible for export promotion and development of floriculture in India, commercial floriculture has higher potential per unit area than most of the field crops.