1922: Motorcyclist William Lyons forms the Swallow Sidecar Company in Blackpool, England, building motorcycle sidecars
1927: Lyons enters car-making, crafting a two-seater body for the Austin Seven
1935: Jaguar name first used on a car
1945: Brand name given to the entire company
1947: Maurice Wilkes, technical director for Rover Cars, starts designing British agricultural vehicle based on American army 4x4s
1948: First Land Rover launched at Amsterdam Motor Show; production of 8,000 doubles next year
1949: British Army puts in its first Land Rover order
1966: Jaguar merges with British Motor Corporation
1967: Rover becomes part of Leyland Motors
1968: Leyland Motors merges with British Motor Corp to become British Leyland
1970: Land Rover launches Range Rover, with independent suspension and new V8 engine
1975: British Leyland part nationalised
1984: Britain’s Conservative govt privatises Jaguar
1988: Conservative govt sells Rover Group to British
Aerospace for knockdown price of £150 mn, overlooking rival offer from Ford Motor Co
1989: Ford approaches Jaguar with offer, whicheventually leads to a deal
1994: Germany’s BMW buys Rover Group from British Aerospace for£800 mn and assumes another £900 million in debt
March 2000: BMW admits Rover Group sale (dubbed ‘The English Patient’ by German media) is one of several scenarios being looked at, after Rover losses weigh heavily on BMW’s 1999 profits
May 9, 2000: BMW hands Rover Cars to Britain’s Phoenix consortium, a group of British businessmen led by former Rover chief executive John Towers. Phoenix paid a nominal £10 for Rover in deal sweetened by inclusion of £500 mn loan to new owner May 24, 2000: Ford buys Land Rover for $2.7 bn from BMW; Land Rover’s $465 mn long-term debt retained by BMW
... contd.