
Monday was an acid test for ‘Kambakkht Ishq’. The film was strong at big centres, while the drop was more pronounced at smaller centres. The North sector is behaving the best, the Western region has been affected due to the heavy downpour, while the South belt is comparatively lower. The youth and hardcore masses have taken to the film, while the senior age-group, generally, hasn't.
‘Kambakkht Ishq’ has come as a respite for the industry and also for Akshay Kumar, who had become everyone's favourite punching bag post ‘Chandni Chowk To China’ and ‘8 X 10 Tasveer’.