People make more calls to nearest and dearest ones during bad weather
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Our mobile phone use changes with the weather, according to new research by experts at Newcastle University.
Analysing the call patterns of 1.3 million mobile phone users, the team found that in 'uncomfortable' weather – such as very hot, humid, wet or cold weather – call length increased but the number of people we made contact with went down.
Lead researcher Dr Santi Phithakkitnukoon said the data showed that we were also more likely to contact our close friends and family than our wider network during unpleasant weather.
She said the study offered an insight into how phone use data sets could help us understand human relations and interactions.
"The fact that mobile phones have become an indispensible part of many people's lives means that they provide an opportunity to measure human behaviour and social dynamics, like never before," explained Dr Phithakkitnukoon, an expert in Social Computing at Newcastle University's Culture Lab.
"The weather is well-known to influence human behaviour. Our mood, health and how active are all vary with the weather. Our research suggests our mobile phone addiction is also susceptible to changes in the weather.
"We found that during uncomfortable weather our "ringing anyone" behaviour declined, talking on the phone for longer to our close friends and family more than our wider network," she stated.
The study used anonymous data from over 1.3 million mobile phone users in Portugal. Using call logs and location traces, the team then categorised the calls into two types: strong social ties and weak social ties.
Using the same data set, the team have also suggested that mobile phones could play a vital role in helping planners to develop smarter cities that closer reflect the way we live, work and play in the 21st century.
A second paper, which analyses how our social ties influence the way we travel, revealed that people tended to travel within just 20km of their nearest social ties – dubbed their 'geo-social' radius.
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