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The zoozoo takes it all

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  • Who’s the best? The vest or the zoozoos? The zoozoos have it. They are the most entertaining and intelligent things on TV. Or so we thought until we learnt they’re not things at all but thin, young people transformed into TV commercials for Vodafone. Well, they could and have fooled us. Anyone who thinks those flat, white, elastic creatures without a bone or curve in their bodies are human, hasn’t seen the male or female form, lately.

    Not that it matters. We love ‘em. So much so, we wish they would replace IPL (where the ads appear most often) as the main attraction. Zoozoos are inventive, unexpected; most IPL matches are predictable. We don’t know what zoozoos will do next; we’ve seen what’s happening most often in IPL. The team batting first has struggled but manfully put up a woefully low score so we switch channels only to be lured back by the sight of half of the team batting second being out halfway through and the last over deciding the match when, as commentators say, “We have a match on our hands”.

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    These days the commentators are working overtime to artificially resurrect the encounters. That’s when they’re not lolling in overgrown chairs around the ground sampling the local human delicacies, or they’re not merchandising for IPL. This is not what we expect from IPL. Nowadays, we can get 120 in 20 overs of a Test match — ask Virender Sehwag. In IPL we want the big hitters to hit it big time otherwise why are they there?

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    Next123
    'Zoozoos' : A Big IdeaBy: vivek rai | 18-Jun-2009 Reply | Forward Thourgh popular 'ZooZoos' comercials, Vodafone has won PETA (People for Ethical Treatment for Animals) India's first Glitter Box award.'ZooZoos' has relpaced the company's long running Pug series. With bulbous heads and stick like figures, 'ZooZoos' is essentially an anthropomarphic depiction.
    ZooZoos Rock!By: ZooZooAds | 13-May-2009 Reply | Forward ZooZoos are a great concept. They were actually shot in South Africa, with the help of local kids and women. The video was actually shot at a faster rate to make it look like animation! Really great! Indian Ad Makers are the best!!
    Cricket is not for BIG HITTERS onlyBy: manoj | 13-May-2009 Reply | Forward My apprehension that IPL is meant for people who does not know about cricket is getting stronger after reading the article. Our esteemed writer states that "In IPL we want the big hitters to hit it big time otherwise why are they there?".Madam, cricket is not a game only for hard hitters.It is essentially a showcase of skill not power. Its a beautiful battle between ball and bat.If you enjoy only when ball soars over the boundary ropes repeatedly and not when a bowler cleans a batsman up or beat him with his swing/spin than you are not a true cricket lover. Worse, you still have not comprehend the game.It seems that in your cricket world their won't be any space for elegent batsman like Rahul Dravid. Or even upcoming talent like Duminy and Rohit Sharma because they are not so called hard hitter. If you are the face of new age cricket fan then God save the cricket.
    Bellieve it or notBy: Leena | 07-May-2009 Reply | Forward I am really suprised to know that they are human. They creat such magic that you dont get irritate even these ads come so often. I really congras vadafone for this briliant piece of marketing
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