United Spirits Limited (USL),the flagship company of The UB Group,announced that it has crossed the milestone of clocking a sales volume of 100 million cases for the fiscal year ended March 31,2010. This achievement makes United Spirits the worlds second-largest spirits company by volumes,dislodging Paris-headquartered Pernod Ricard. Commenting on USL catapulting to the number 2 position globally,Vijay Mallya,Chairman,The UB Group said,We have created a new history in the world of beverage alcohol by selling 740 million cases in about a quarter of a century. The Indian spirits industry today is pegged at 236 million cases and USL has a 59% market share in India in the segments it operates in.
