When schoolchildren dream of start-ups
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Entrepreneurship is steadily becoming a desirable goal for the middle class
There were groups making block-printed cloth bags, coasters from recycled material, miniature toys, chocolate-frosted cupcakes and office stationery. They talked of modest venture capital, marketing tactics, and balancing expenses and income. But the most arresting feature of the presentation? The budding entrepreneurs were a roomful of energetic, enthusiastic 11-year-olds.
Just as striking was the fact that the exercise was being replicated across eight branches of the National Public School, or NPS, a Bangalore-headquartered school chain that has built a brand around grooming its students to ace the IIT and medical entrance exams and more recently, the SATs for admission into American colleges. The event is amongst the early signs that the traditional Indian education system, long criticised as being designed to create only employees and a "workforce", is poised for change.
Through slick PowerPoint presentations that morning, the students described their projects. They had worked collaboratively in teams of five or six to come up with ideas. They would draw on available material, buying only limited items, and all the products would be handmade. To get started, they would each tap their parents for a couple of hundred rupees, which would be their venture capital. All profits from the sales would go to a charitable cause.
One sixth-grader said her group was inspired by Abdul Kalam's statement that India needs job creators, and not job-seekers. Teased by an audience member on whether that meant creating work for their parents, the girl shot back, "I want to first create a job for myself so that I don't have to work in a boring office."
India is poised on the brink of change, as there is a generational shift in students' thinking on entrepreneurship, said Bindu Hari, who steers the NPS school chain founded by her father, K.P. Gopalakrishna in 1959. "At one time, the top goal of a student was to find government employment and later, it was an MNC job," she said. "But the current generation is willing to take risks and go out to grab opportunities."
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