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Winning over the West: Bahrisons opens store in Rajouri Garden

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  • There is no way you can cruise into Rajouri Garden, it’s not like the GK I or Defence Colony markets, where young people go around the market area, navigating their cars in circles, spotting sales, perhaps.

    With the number of furniture shops lining the insides of Rajouri Garden West, it’s hard to imagine why a South Delhi institution such as Bahrisons booksellers would set up shop here.

    For a bookstore that is often referred to as Khan Market’s Barnes and Nobles, this ought to be nothing short of sacrilege.

    “Why not?” Anuj Bahri, who runs the 56-year-old bookstore along with its literary agency Red Ink, asks. “It’s not like there are no book lovers in West Delhi. We branched out into this part of town primarily because we had quite a few requests from patrons who live here and would often stop by our Khan Market store, after battling traffic and pollution to get there,” he said.

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    So the bookstore decided to take itself into the heart of West Delhi and has unwittingly set off a mini-revolution of sorts. The bookstore is small, rather neat compared to its original outlet and clearly focuses on children’s literature as well as the classics.

    “We’ve been careful to include a whole variety of children’s literature as well as books for teens, both girls and boys,” Bahri said. Once you enter the store, step downstairs.

    If you’re a Batman or Superman fan or are keen on catching up with the League of Extraordinary Gentlemen, this is where you’d like to be.

    ... contd.

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